This Privacy Policy describes how your personal information is collected, used, and shared when  you visit Roots Yoga, access our website at myrootsyoga.com, or use our booking platform and  branded applications powered by Mariana Tek to register for classes, workshops, and events  (collectively, the “Services”). 

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By using our Services, you agree to the collection, use, and disclosure of your information as  described in this Privacy Policy. Roots Yoga may update this Privacy Policy from time to time to  reflect changes in our practices or for legal or operational reasons. Your continued use of the  Services constitutes acceptance of any updates. 

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Information We Collect 

When you use our Services, we may collect the following types of information: 

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Account Information 

When you create an account or book a class, we collect personal details such as your name,  email address, phone number, and login credentials. You may also choose to provide additional  profile information. 

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Payment Information 

All payment transactions are processed securely through third-party providers integrated with  Mariana Tek. Roots Yoga does not store full payment card details. We may retain limited  transaction information such as purchase history, billing name, and transaction amounts. 

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Automatically Collected Information 

We may collect certain technical information automatically when you interact with our website  or booking platform. This may include your IP address, browser type, device information, pages  visited, and timestamps. 

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Communications & Support 

If you contact us, complete forms, or participate in promotions, we may collect the information  you choose to provide. 

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How We Use Your Information 

We use your information to: 

• Manage class bookings, memberships, and purchases

• Communicate important updates related to your account and reservations • Provide customer support 

• Improve our website, services, and client experience 

• Send marketing communications (based on your preferences) 

• Maintain the security and integrity of our Services 

• Comply with legal obligations and enforce our policies 

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Information Sharing 

We may share your information in the following ways: 

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Service Providers 

We share information with trusted third-party providers that support our operations, including  Mariana Tek, payment processors, and email communication platforms. These providers only  access information necessary to perform their services. 

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Legal Requirements 

We may disclose your information if required to comply with applicable laws, regulations, legal  processes, or enforceable governmental requests. 

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Business Operations 

We may share aggregated, non-identifiable data for internal analysis and business improvement.

 

Cookies & Tracking Technologies 

Our website may use cookies and similar technologies to enhance your browsing experience,  understand user behavior, and improve functionality. You can modify your browser settings to  decline cookies, though this may affect certain features of the Services. 

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Your Privacy Rights 

You may access, update, or delete your personal information at any time by logging into your  account. 

If you request account deletion, you may lose access to your purchase history, memberships, and  bookings. We may retain certain information as necessary to:

• Comply with legal obligations 

• Resolve disputes and enforce agreements 

• Maintain appropriate business and financial records 

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Email Communications 

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Transactional Emails 

You will receive essential communications related to your account, bookings, and purchases.  These emails are required for the operation of the Services and cannot be opted out of. 

 

Marketing Emails 

You may receive updates about classes, workshops, and promotions. You can opt out at any time  by using the unsubscribe link or adjusting your account settings. 

 

SMS Messaging 

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Consent 

By providing your mobile number and opting in, you expressly consent to receive recurring SMS  (text) messages from Roots Yoga, including transactional and, where permitted, marketing  communications. Consent is not a condition of purchase. 

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Message Types & Frequency 

Messages may include:  

• Booking confirmations and reminders  

• Schedule updates and important studio notifications  

• Account-related alerts  

• Promotional messages (if you opt in) 

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Message frequency will vary based on your activity and preferences. 

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Opt-Out & Help 

You may opt out at any time by replying STOP to any message. Opting out will stop all SMS  communications unless you re-enroll. 

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Message & Data Rates 

Message and data rates may apply based on your mobile carrier plan. Roots Yoga is not  responsible for such charges. 

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Data Collection & Use 

We collect and use your phone number solely to deliver SMS communications described above. 

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SMS consent and phone numbers are not sold or shared with third parties for their marketing  purposes. 

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Service Providers 

We may use third-party messaging providers to send SMS messages on our behalf. These  providers are authorized to use your information only as necessary to perform these services. 

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Third-Party Platforms 

Please note that your use of our booking services may also be subject to the privacy policies of  third-party platforms, including Mariana Tek. We encourage you to review their policies to  understand how your data is handled on those platforms.

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SMS and Mobile Information
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.